In a first ever alliance, The Bombay Store has tied up with Elephant Parade®, an international social enterprise with a unique combination of art, business and conservation. The Bombay Store has become the first Indian retail brand to be associated with Elephant Parade as their exclusive retail partner in India. Elephant Parade conducts the world’s largest open-air art exhibition of decorated elephant statues that seeks to attract public awareness and support for Asian elephant conservation. Created by local and international artists, each elephant is a unique piece of art. 20% of Elephant Parade profits are donated to The Asian Elephant Foundation. The Asian Elephant Foundation then distributes monies raised to various projects and organizations in the 13 Asian range countries.
The unique feature of this Elephant Parade merchandise is the painting done on each elephant. Elephant Parade merchandise also includes – hand painted elephants in different sizes, trays, mugs, key rings, cotton bags etc. Big sized decorated elephants are also available for the other corporate firms to buy and support the initiative.
We are also conducting a “Paint your own Elephant” competition, where the winning entries will be sent to Elephant Parade. Anybody and everybody can participate by painting these elephants and submitting the entries online through our website. For more details about all the activities related to Elephant Parade, please visit www.thebombaystore.com
The complete Elephant Parade merchandise is available at The Bombay Store outlets in Mumbai: PM Road, Fort, High Street Phoenix, Inorbit Mall – Malad and Inorbit Mall – Vashi and online at http://www.thebombaystore.com